Retail Speaker Boris Agatov

Retailers must simultaneously navigate new customer behavior, marketplaces, and artificial intelligence tools. For executives, it is important to understand which technologies are truly transforming business and which remain just a buzzword.

Boris Agatov is an independent expert in retail innovation and the application of AI in business, a consultant to companies implementing digital solutions and automation. He founded the industry media outlet New Retail, runs the Telegram channel 'Agatov Boris Tech', speaks at forums, and comments for federal media, including RBC.

The audience will explore retail development forecasts, marketing in the AI era, AI agents and A-commerce, working with marketplaces, and the use of neural networks for personal effectiveness. Boris also conducts training for executives on working with AI tools and strategic sessions.

Boris speaks in Moscow, travels to other cities, and connects online. Available formats include a report, lecture, master class, moderation, strategic session, and team training. His performances include a master class on AI agents at the Upgrade Retail conference in spring 2025.

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