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- Speaker
- Retail speaker Galina Kravchenko
- Genre
- Speakers
- City
- Moscow
About the speaker
Stock levels are rising, the assortment matrix doesn't reflect demand, and categories compete for attention and resources. In fashion retail, it's important to connect trends, the commercial collection, inventory, and sales channels — from offline to marketplaces.
Galina Kravchenko is a business consultant in assortment management in fashion retail with over 25 years of industry experience and participation in 150+ consulting projects. She was the director of the Assortment department at Fashion Consulting Group and marketing director at ZENDEN.
The audience will explore the development of commercial collections, calculation of inventory and assortment matrix, assortment management for offline, online, marketplaces, and wholesale. Separate topics — minimizing stock, assortment strategy, structure and motivation of the category team, fashion trends.
Galina teaches a program on assortment management and fashion trends at HSE University, spoke at the BRICS+ Fashion Summit in 2024 and 2025, and conducts corporate trainings. A report, lecture, master class, training, or online performance is possible in Moscow, with travel to other cities and in online format.
Leave your number — we will check available dates, agree on the topic of the presentation, and quote the fee.
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