Sales speaker Sergey Danilchenko

Sales in the hotel business often lose money not because of a lack of demand, but because of the wrong price, weak work with data and a gap between marketing and the sales department. Sergey Danilchenko helps to see exactly where the company is losing revenue and how to connect customer service with commercial results.

Sergey is a practicing hotelier with over 20 years of experience in the hospitality industry, founder and head of Hotel Advisors since 2009. He created the first Russian hotel benchmarking tool 'Hotel Market Analytics', used by more than 1,400 hotels, and was the first in Russia to receive CRME certification from HSMAI.

In his speeches, Sergey covers revenue management and pricing, hotel sales growth based on data, bringing revenue management closer to marketing, technology and AI in the hotel business. Special attention is given to online sales, customer service, and practices that help make commercial decisions without guesswork.

Sergey is invited to industry forums, including Hotel Business Days in St. Petersburg. He delivers presentations, lectures, trainings and master classes in St. Petersburg, with travel to other cities and online. The format can be chosen for a conference, strategic session or corporate team training.

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